WE’RE HIRING SALES & DISTRIBUTION HEAD
Deadline:
July 14th, 2026
at 5pm prompt
Job level: 8 | Job grade: 4B
Ready to work across the national territory.
The position is based in Douala.
JOB PURPOSE
The Sales & Distribution Head is responsible for the strategic leadership, growth, and performance of all sales and
alternative distribution channels, both physical and digital. The role ensures end-to-end supervision of Direct Sales, MFI &
third-party distribution, digital sales & services, and virtual relationship management models.
The position drives sustainable business growth, market penetration, and economic profit while ensuring strong customer
experience, operational excellence, regulatory compliance, and robust governance across all distribution channels.
KEY RESPONSABILITIES
Sales Strategy & Business Growth
• Define and implement an integrated sales and distribution strategy covering Direct Sales, MFIs & third-party
partners, Digital Sales, and Virtual Relationship models.
• Deliver agreed financial targets for priority products and channels.
• Drive customer acquisition, portfolio growth, and competitor take-ons across consumer and commercial
segments.
• Identify new distribution opportunities, partnership models, and digital-led sales initiatives.
• Ensure alignment of channel strategies with Bank priorities, segment needs, and geographic focus
• Increase the active rate of our various distribution channels and accountable of channels profitability and
efficiency
• Monitor and analyze channel performance KPIs including volume, value, profitability, quality, and customer
experience.
• Manage and optimize sales and distribution budgets.
• Ensure efficient resource allocation to maximize ROI and productivity.
Direct Sales & DSA Channel Oversight
• Oversee Direct Sales Agents (DSA) and field sales models including recruitment, training, certification, and
productivity.
• Implement and embed the E.X.C.E.L Performance Framework across the Direct Sales Channel.
• Monitor DSA quality, attrition, compliance, and readiness for audits and annual certification.
MFI & Third-Party Distribution Management
• Oversee partnerships with MFIs, bancassurance, remittances, and other third-party distribution channels.
• Ensure partner performance, portfolio quality, compliance with SLAs, and regulatory standards.
• Drive performance optimization, portfolio growth, and risk mitigation across MFI and alliance channels.
Digital Sales & Services
• Provide strategic guidance to Digital Sales & Services to accelerate digital acquisition, usage, and engagement.
• Ensure effective coordination between digital sales officers, product teams, and operations.
• Monitor digital sales pipelines, conversion rates, service quality, and customer journeys.
A BETTER WAY
A BETTER AFRICA
ECOBANK CAMEROUN S.A. IS RECRUITING A SALES & DISTRIBUTION HEAD
ECOBANK CAMEROUN S.A. IS RECRUITING A SALES & DISTRIBUTION HEAD
KEY RESPONSABILITIES
Virtual Relationship Management
• • Oversee Virtual Relationship Managers and remote sales/service models.
• Ensure consistent customer engagement, cross-sell, up-sell, and retention through virtual channels.
• Monitor service quality, responsiveness, productivity, and customer satisfaction metrics.
Multi-Channel Leadership & People Management
• Provide direct leadership and oversight to:
▪ Head MFI & Third-Party Distribution
▪ Digital Sales & Services Manager
▪ Supervisor, Virtual Relationship Managers
▪ DSA Manager
• Set clear objectives, KPIs, and SCORECARD targets for all channel heads.
• Build high-performing management and sales teams through coaching, talent development, capacity planning,
and succession management.
• Drive strong performance culture and accountability across all sales and service channels.
Distribution, Customer Experience & Quality Assurance
• Ensure end-to-end sales process quality and consistent customer experience across all channels.
• Personally perform quality callbacks on a sample of customer applications.
• Oversee commission models, incentives, and timely payouts across all distribution channels.
• Ensure effective resolution of customer complaints and SLA adherence.
Risk, Governance & Compliance
• Ensure strict adherence to Group policies, Code of Conduct, AML/KYC, and fraud prevention requirements
across all channels.
• Identify, escalate, and mitigate operational, compliance, and reputational risks.
• Ensure audit readiness and regulatory compliance for all distribution models.
• Develop and manage a consolidated Sales & Distribution MIS.
• Conduct monthly and quarterly performance reviews with corrective action plans.
Stakeholder & Cross-Functional Collaboration
• Work closely with Product, Marketing, HR, Risk, IT, Operations, and Finance teams.
• Build strong relationships with internal and external stakeholders.
• Represent and promote the Bank’s brand across all sales and distribution ecosystems
A BETTER WAY
A BETTER AFRICA
REPORTING
Head, Commercial & Consumer Banking (CCB) Cameroon & CEMAC Cluster.
JOB PROFILE
Please submit your CV and motivation letter to
ECM-Recruit@ecobank.com latest July 14th, 2026, at 5pm prompt,
with the subject « Sales & Distribution Head ».
NB: Only applications matching with the desired profile will be contacted.
“Ecobank is committed to providing equal opportunities to all and fostering an inclusive and diverse workplace. To this end,
we encourage applications from individuals regardless of their nationality, race, gender, age, social class, religion, beliefs,
and disability while fully adhering to the local laws and regulations established where Ecobank operates.”
APPLY NOW
Educational Qualifications
• Bachelor’s degree in business administration, Marketing, Finance, or any other related field.
• Master’s degree in a relevant discipline is an added advantage
• Digital financial Sales certification or any other pertinent certification in sales
Experience: Minimum 10 years in sales & distribution role, with at least 5 years in a similar position
• Proven experience in sales leadership roles within banking, financial services or TELCOs.
• Strong exposure to direct sales, alternative distribution, digital sales, and partnership models.
• Demonstrated ability to manage senior managers and large, multi-channel sales teams.
Skills
• Strong leadership, people management, and influencing skills.
• Excellent communication, negotiation, and presentation abilities.
• Strong analytical, planning, and performance management capabilities.
• Solid understanding of retail and commercial banking products.
Personal Attributes
• Strategic thinker with strong execution capability.
• Results-driven with high resilience and adaptability.
• High level of integrity, professionalism, and governance focus
• Bilingual: English and French
• Multi-Channel Leadership and Governance
• Sales Performance & MIS Management
• Digital and Partnership-led Distribution Models
• Customer Experience & Risk Management
• Budgeting and Resource Optimization
Experience & Qualifications