Description de l'offre
Détails de l'annonce Poste proposé : Senior Product Marketing ManagerAs a Senior Product Marketing Manager, you will: Create, own, and disseminate Lokalise messaging. Write product-related stories meant to inspire. Plan and drive GTM strategy, ensuring launch and campaign coordination, production of marketing materials and support integrated campaigns, collaborating with demand generation, customer marketing, and social and content teams to drive leads, opportunities, and sales. Create and implement a release and product launch strategy. Lead conversations with analysts. Work with the product and engineering teams to gather customer, market, and competitive insights and use those insights to inform and influence our strategy and roadmap. Participate in virtual and in-person events, including as a speaker. Support the marketing team to enable sales and create sales enablement processes. Coach sales teams by leading training sessions and providing supporting assets that can help sales reps improve engagement and conversion when engaging with prospects and current customers. Be the subject matter expert across user personas and their needs when it comes to localization. Demo products, features, and integrations for internal and external stakeholders. Work with our content team to guide content strategy and author blogs. Engage with influencers. Profil recherché pour le poste : Senior Product Marketing Manager You must have: 4-5 years’ experience in product marketing in B2B SaaS. Experience launching products and creating messaging and positioning. Experience leading GTM strategy for multiple products and designing effective and compelling overarching stories. Expertise in product marketing tactics with the ability to demonstrate success in positioning and launching new products. Strong attention to detail and excellent collaboration skills. Experience building cross-functional relationships and creating joint go-to-market plans. A love of data, research, and continuous learning. An outstanding ability to communicate and convey ideas clearly, both verbally and in writing. A desire to work remotely and overlap …