JOB ADVERT: 02 Digital Marketers & Advertising Specialist Needed COMPANY BACKGROUND The Best Group is a Multipurpose IT Group providing a wide range of services across many industries worldwide. In order to meet the steadily increasing demand for our services we are looking for the following skills to join our team either as Freelance or Independent Consultants, Full time employment, Remote staff, extend our coverage and increase our database of clients etc… SKILLS AND/ REQUIREMENTS Developing marketing and communication plans for company and brands to enable them achieve their goals (leads generation, traffic, brand awareness, followers, services or products promotion, increase ROI…) and lead the execution of the plan after review and validation. Google Adwords Specialist. Experience running mobile ad campaigns on a variety of display and search advertising mediums – Facebook, Google, Twitter, etc. Experience analyzing conversion rates, acceptance rates, failure rates, bounce rates, and other common KPI’s Proficient with Excel (Pivot tables, Data Visualization, VLOOKUP, SUMIF, etc.) Excellent interpretive skills, allowing the candidate to understand and make recommendations to improve our business At least HND, HPD, BTS, Bachelor's degree or equivalent experience Proven leadership and Relevant marketing experience Unique experiences that demonstrate creative instinct, passion for marketing and deep consumer empathy Passion for consumer brands and Familiarity with digital media platforms Strong analytical skillset with ability to find actionable, pragmatic solutions to complex problems Ability to adapt in a dynamic and ambiguous environment and Strong drive for results Editing and cutting photos and videos and make beautiful visual content under tight deadlines Paid media (Facebook, Instagram, & YouTube advertising) Latest trends in website design and experience in overseeing web strategy and management. Develop a brand style guide to ensure consistency in marketing efforts Create a multi-channel marketing content strategy Manage external partners for marketing collateral creation Track KPIs …